Tag Archive: Social Geek Radio


Wow, when I was asked yesterday how long Social Geek Radio has been on the air I went blank. One … two… three years, was my reply. How could I forget such an important date?

The very first Social Geek Radio  show launched May 11, 2010! My co-host at the time was the one and only BJ Emerson, VP, Technology for Tasti D-lite and Planet Smoothie.

AK Stout filled BJ’s position in early 2011 and I have enjoyed working with her so much! We have become great online and offline friends in such a short time. She brings so much to Social Geek Radio and continues to push me to think like a Geek. A week doesn’t go by that I don’t learn something new in her #GeekItOut segment! Visit her Pinterest board for Social Geek Radio where she has pinned some of the geekiest sites she has shared on the show: http://pinterest.com/akstout18/geekitout/

We are honored that we have loyal listeners like Dana Lopez, Lorri Wyndham, Cyndee Perkins,  Kate Groom (from Australia!), Jay Stout   and BJ Emerson who join us weekly to participate  in the chat, share our tweets and sometimes join us as co-hosts. It’s a thrill that some of our shows have exceeded 10k downloads. Our guests have been some of the industry’s best of the best. We have interviewed very exciting and interesting people who are willing to take time from their busy schedule to share their expertise.

We have BIG plans for Social Geek Radio but we are totally open to ideas, suggestions for guests and what more can we do help you, our audience to become socially geeky!

Please join us. We air each Thursday, 6pm PT, 8pm CT, 9pm ET and which should be 11am Fridays in Australia.

Time for FranCamp!

This is it! Ready or not! The first ever  social media  podcamp for the franchise industry is this weekend.   I couldn’t be more excited. Can you tell?

If you are not familiar with the term podcamp, it is a community event for new media enthusiasts and professionals. Those that attend are interested in networking and learning more about blogging, YouTube, social platforms and anyone curious about new media. FranCamp is designed for the franchising industry but also relevant to small business owners.

Things kick off with Social Geek Radio tonight live from Nashville. It will be the first time that AK Stout and I have the opportunity to broadcast from the same location. Of course, this is dependent on the airlines getting us to Nashville on time.

We will test  UStream tonight  and do our best to broadcast from our new FranCamp channel during the weekend events. You can watch live  http://www.ustream.tv/channel/francamp and/or follow AK’s  Twitter bird #FranCamp. Blog posts, photos and videos will be posted during and after the event!

This may be the first but it will not be the last FranCamp event! Stay tuned for announcements of the next locations.

It all started a year ago!

In 2009 I immersed myself  in social media seeking ways to build brand awareness for COMPUTER EXPLORERS (CE). As I worked hard exploring the world of social media I became more and more intrigued. Building an on-line community awareness for CE became exciting and an educational experience for myself.  It wasn’t long until I was asked to share my experiences with other franchise leaders at conferences and speaking engagements.

Meet the Geek

BJ Emerson

BJ Emerson was one of my social technology connections. I was invited to be a speaker at the 2010 IFA (International Franchise Association) annual convention. BJ was also attending as a speaker. This was exciting since we had never met IRL (in real life)!

After spending time with BJ I knew he would be someone to expand my knowledge in the social technology world.  I felt there was something I was missing in my use of social media. I asked BJ if he’d like to take a risk and join me in starting a Blog Talk Radio show on social technology. He thought it would be a lot of fun and came up with the clever name of Social Geek Radio. It was his idea to use the last 15 minutes of each show to “Geek It Out.” A segment sharing social technology sites that would be new to our audience. They were always new to me since he never shared with me prior to the show!

Our goals were simple:

  • Provide an educational show for business owners on the best practices of utilizing social technology
  • Empower others who love technology to connect with others
  • To make the cyberspace easier to manage and be heard over all the noise
  • To entertain and have fun doing so

We had a great time in 2010 but starting in the new year of 2011 BJ’s speaking and travel commitments were going to interfere with his availability on Thursdays for the show. Check out his calendar of events here.

I needed a new Geek!

I was connected to AK Stout, Saying It Social and I was very impressed with her social tech skills. Her Twitter profile says, “all you need to know about Online Marketing, SEO, Social Networking, & Social Media Marketing for Franchisees, & Small Businesses.” As a guest on Social Geek Radio she wowed our listeners.

I took a chance and called AK to invite her to be my new co-host. She accepted and has been a great geek! She easily picked up the Geek It Out part of the show and amazes me weekly. Recently she shared a list of some of the best sites that she has shared on the show: GeekItOut: Cool Websites & Tools

Year Two and Beyond

There have been challenges using Blog Talk Radio and it’s a commitment of time to do the show weekly. I don’t know how long this gig will continue but for now I’m having a great time. We have some interesting guests lined up for the next few months and there is still so much to learn and share! I hope you will join us as we continue this adventure.

Happy Anniversary Social Geek Radio and thank you BJ and AK for allowing me to get in touch with my inner geek.

AK Stout

Social Geek Radio begins 2011 with a new Co-Host, AK Stout.

AK has been working with social media for the past six years, having been amongst the first group of people introduced to Facebook. With a degree in Marketing, AK prides herself in finding ways to utilize her knowledge in conjunction with the ever expanding mix and advantages of online tools to increase a brand’s exposure while establishing trust and cultivating meaningful business-consumer relationships. AK is the owner of Saying It Social,LLC a company dedicated to helping business owners with their social media presence. AK welcomes you to join in her conversations on Twitter,  Facebook, and LinkedIn.

We want to hear from you as we build our audience and topics each Thursday, 6pm PT, 8pm CT, 9pm ET. What would you like us to cover? Who would you suggest we invite as our guest? Do you have something really geeky for our GeekItOut segment? Join our Facebook page and share your suggestions with us!

Please help me welcome AK beginning Thursday January 6th and our special guest Jack Monson, Vice President, Engage 121.

I Did It … I Did It!

I accomplished my goal of posting to my blog daily this week.

GiGi and Kace

Today I want to reflect on 2010. Personally, the birth of my grandson represents the best of the year. Unfortunately, there is also the worse of the year with the death of my brother-in-law just a few days ago.

Professionally, there are several great things that took place in 2010. I will leave the bad for another post.

COMPUTER EXPLORERS conference in March gave me the opportunity to meet Randy Hall in person. Randy is CEO, 4th Gear Consulting and we developed a friendship and working relationship virtually. Randy worked with franchisees in group coaching sessions prior to conference and his presentation at conference was extremely well received. He had us focus on success and how financial success won’t last unless we are enjoying what we love in your business. Meet Randy here on this link to the COMPUTER EXPLORERS YouTube channel.

Mirror Test

I was fortunate to be one of the speakers at ICED (International Center for Entrepreneur Development) Executive Conference. The keynote speaker was Jeffrey Hayzlett. In all honesty, until I was asked to be a speaker at the conference I never gave Jeff a second thought. I started following him on Twitter and then read his book The Mirror Test.  In fact, the entire COMPUTER EXPLORERS team read the book and took the test to determine if our business was really breathing. To say Jeff has lots of personality is an understatement. Take a minute to search the Web and watch some of his videos and/or read his book.

Social Geek Radio fan Dana Lopez

Social Geek Radio launched in May! It was a big step to move outside of my comfort zone and try something so public. It’s been a real learning experience and a great deal of fun. There are a few loyal fans like Wendy Hatch and Dana Lopez that listen weekly. Knowing they are there supporting me is very comforting. This week I received an email from a listener, Angela. She said that she listened once and is now hooked. I don’t know Angela and I’m sure she doesn’t know what that email meant to me.

COMPUTER EXPLORERS new Website launched with a lot of hard work by St. Jacques Marketing firm, the Franchise Advisory Council and Lorri Wyndham. It’s a work in progress but I’m confident as we enter 2011 it will get better engaging and providing valuable information to our communities.

These are just a few of my favorite things of 2010. (Does it make you want to break out in song?). Resolutions, goals, expectations are set for 2011 along with a determination to succeed.

Hopefully, this time next year my post will be I did it, I did it …. I just don’t know at this time what “it” will be.

Happy New Year!

Beyond Facebook

So what’s next? You have established your personal and business Facebook page. You are totally connected on LinkedIn. You’ve documented your successes and failures via your blog and send several Tweets a day.

Podcasting should be next on your list! Podcasts (rich media) are simply audio files. Non-text files are considered “rich media.” Creating a podcast is actually very simple and you have the necessary tools on your computer. Many computers today have a built-in microphone (or you can purchase an inexpensive external one), free audio-recording and editing software and your own imagination. Once you decide what your message is, just hit record, save and upload your podcast to a Website for distribution. One site to consider using is www.podbean.com

Your podcast can contain one short informative message (2-5 minutes) or can be over an hour in length. It depends on your content. Your audience can listen to them on any MP3 player, iTunes (if the podcast is published there) or from the podcast hosting site (such as BlogTalkRadio).

First ask yourself a few questions:

  • Will podcasting build my business?
  • Is there an ROI (return on investment) on podcasting?

Will podcasting build my business? Podcasting is a very inexpensive platform that can reach a very wide audience. Millions subscribe to podcasts! Building quality content and having something worth talking about that is interesting to your specific audience will allow you to build a following as well as communicate to your audience that you’re an industry leader. Podcasting is also a great way to build SEO (search engine optimization). Google and Ask for example have incorporated the distribution format into the search ranking pages. Podcasting will help you build your presence on the Web and develop new relationships as more individuals search and find your podcasts.

Is there ROI on podcasting? The investment is small but there is a time commitment. Combining your messages that you post on Facebook, LinkedIn and/or tweet about into a podcast is an effective distribution to a different audience. People tend to support a business when they know the individuals that are involved. Podcasting should be used as another platform to allow your audience to get to know you, your personality and the voice behind the written word. Consider uploading your podcast to iTunes to reach a wider audience and it’s free! All you need to do is visit www.apple.com, and download iTunes. To get started uploading your podcast visit this link for a few simple instructions: link here – your podcast directory will look like this: link here

Like most social technology tools it’s a matter of getting started. The more you know and the more you participate the better you become in building a strong Web presence and following!

Get on The Bus!

Please click on the bus to enlarge so you can read the banner! It says “Listen in each week and learn something. Maybe” The graphic was designed from a website The Generator Blog shared by BJ Emerson during our “When In Doubt Geek It Out” segment of Social Geek Radio.

I am always energized on Fridays following Social Geek Radio. I love doing the show and last night our guest was Gini Dietrich. One of the topics we discussed was blogging controversial topics. Gini’s recent post “Attire Not Appropriate for Public Speaking” generated a lot of discussion, good and bad. I’m following the comments and for the most part I see good stimulating conversation. I admire Gini for posting a topic that she knew  would “ruffle feathers” but she posted it anyway.

What I have learned after reading Gini’s post and our conversation last night is that it’s time to get on the bus. Yes, I ride the Social Geek Radio bus weekly but I have yet to step onto the bus of Controversial Topics. My personality type according to DISC profile assessment is a high “D” and high “I”. In other words: direct, daring, domineering, enthusiastic, impulsive and persuasive. I need to transfer some of my real life personality into my social media personality and become a little daring.

As Jim Collins (author of Good to Great) says: “Greatness is not a function of circumstance, it’s a matter of conscious choice and discipline.” Collins talks about getting the right people on the bus and then know where to drive it.

I’m on-board the right bus with the right people.  I learn something new each week from BJ, Gini and so many others. It’s time to focus on my direction.

Are you on the right bus and do you know where it’s going?

Growing up as a kid I was never characterized as a geek or risk taker. Today with the use of social technology I’m learning and growing into those characterizations.

Last night was the first episode of Social Geek Radio with my co-host BJ Emerson. Starting an internet radio show was not only a risk but I found that I needed to dig a little deep to find my geek to pull it off.

Multi-tasking has always been something I do well. Any mom with kids totally understands where I’m coming from. Any leader and/or manager gets it too. Multi-tasking for me hit a new level monitoring and helping to manage the show. For example: I had two computers set up. My laptop was running tweetdeck so I could monitor and engage in conversations regarding the show in real time. I had a desktop computer set up with the blogtalkradio link. It displayed the callers, chat feature and a running clock of how much time we had left for the show. I was using my cell phone to call in (we don’t own a land line) and was pushed a little too far when my good friend and team member wanted to test my geekiness by sending me a blackberry message. I ignored that message since she was also direct messaging me on Twitter. Good try Lorri and maybe next week I will surprise you with a reply.

Things I learned that work:

  • With a co-host it’s easier to screen callers while the other host keeps the show going. At first it was a bit freaky having BJ pop in and out but monitoring his “microphone” icon I could tell when he was mute and when he returned with the caller.
  • Chatting with listeners on the call via the whisper feature is pretty cool. I received some great helpful tips from listeners that we will add for the show next week.
  • Knowing who is tuned into the show via Twitter is encouraging. Especially when they are posting very positive tweets!
  • Allowing callers to ask questions live is risky but I think the unscripted participation can be interesting. Neither BJ nor I knew our caller Chris Adams from Connecticut but thoroughly enjoyed his interest and participation!
  • Constructive criticism is welcomed but I will admit that watching the tweets after the show is a little nerve wracking.

Things I learned from my mistakes:

  • You can’t submit your podcast to iTunes until after the first episode. Duh! Hopefully it’s uploading properly and can be found.
  • The recording continues as long as you are connected to blogtalkradio. I thought that once the clock ran out that the recording would stop. Not the case!  SO…we need to work on our closure and actually disconnect and take our discussion off line.
  • Yes, I like to talk but if I don’t breath and stop talking over BJ then I will find myself alone weekly.

If you listened and want to send me your feedback I would greatly appreciate it!