Tag Archive: Michele Price

Every business or brand wants customers that are raving fans and social ambassadors. Some brands create their own social ambassador campaigns by enlisting bloggers or customers with a strong voice. The best social ambassadors are the average customers that sincerely love the product and/or service and willing to share their experience.

Become a social ambassador

Are you the type of person that likes to shout from the roof tops when you find a great product or service? Are you an influencer in your family and community? Do you enjoy blogging, tweeting, posting updates to Facebook or LinkedIn? Are you using the latest social platform, Pinterest? If so, then you can easily become a social ambassador.

Personally, I LOVE to share videos. Not necessarily videos of myself but videos where I am behind the camera sharing a great experience.

Squeeky Clean Service

While at work a few months ago the local Fish Window Cleaning franchise team were working diligently cleaning the second floor windows of our office building. I took notice of their lack of fear of heights and the care they took to get my windows squeaky clean. Personally, I would never venture that high up and I hate cleaning windows! I took the video below and shared on their Facebook page, Tweeted and sent a word of thanks to their corporate team. It took all of 10 minutes of my time to share my great experience and become a Fish Window Cleaning (franchise) social ambassador.  I received a note of thanks for the postings and exchanged emails and tweets with the Fish team.

A little Tasti Love

Another passion is networking and meeting new people in the franchise industry. Last week I had the pleasure meeting Tammy Friedeck at the Houston Social Media Club TweetUp hosted by Michele Price aka @prosperitygal. Tammy recently relocated to Houston to serve as the Communications Coordinator for the Mattress Firm. Tammy and I met for lunch a few days later and I was able to introduce her to Tasti D-lite. I asked if I could film her very first bite and if she didn’t like it, I wouldn’t publish. As you will see below, she did enjoy it and of course the video was Tweeted and posted to the various platforms.   We don’t expect the video to go viral but it does demonstrate how we are social ambassadors for Tasti. Our tweets were re-tweeted by @tastidlite and we received a note of thanks from the Tasti team.

Don’t be that company!

Earlier this month, I attended a wedding of one of my son’s best friends. It was superb! The decorations were beautiful. The food was outrageously delicious. The music was fun and I witnessed my grandson experience “getting down” on the dance floor. At 21 months the kid has some moves! The day after the wedding I sent an email to the wedding coordinator and copied the management team. I thanked them for a job well done and congratulated them on the event.

My next move would have been to post glowing remarks to their Facebook page or maybe blog about the facility. I did not. Why? I never received a response to my email. I know for a fact the email was received by all the recipients and was shared with co-workers. How difficult would it have been to reply to me?

Engaging with customers who could potentially do damage AND could be social ambassadors should be a priority.

Are you a social ambassador? What have your shared recently? I would love to know!

Promotion alert: Attend FranCamp in Atlanta and meet Fish Window Cleaning and Tasti D-lite. They will share their expertise on local marketing and building social ambassadors!

Servant Leadership

I am a member of  inHouston – Premier Professional Business Networking. I have been part of the Ning, fan of the Facebook page and a member on the LinkedIn group for several months. There are a list of “Community Rules” listed on the Ning that are very easy to follow:

  1. Practice the “Golden Trifecta” – be appreciative, courteous, and respectful.
  2. Extend a warm welcome to new members – a helpful and welcoming community benefits everyone.
  3. Don’t hesitate to ask for help or perspective – we’re here to learn together.
  4. Keep the signal-to-noise ratio high: please refrain from posting off-topic messages.

After listening and learning online I decided it was time to venture into the real world and meet some of the members. So I attended my first  network meeting called The UpTown Mixer. It is held once a month at the Tasting Room UpTown Park and attended by 300+ people. inHouston was founded by Eric Standlee. Eric is the ultimate connector! If you Google his name you will find pages of information. To say he has a digital presence is an understatement. He also has a strong reputation within the group and is very well-respected.

At first it was a little overwhelming to attend a network meeting where there are 100s of people! What I quickly learned is there is a networking pay it forward etiquette (servant leadership) used by members!

  1. Extend a warm welcome with a firm handshake when meeting someone.
  2. Exchange business cards and learn as much as possible about the member.
  3. Immediately introduce new members to someone within the group.
  4. Use servant leadership – give and it will always come back to you. Ask what can I do for you? Who can I introduce you to?

I received invitations to connect on LinkedIn immediately following the Mixer. I also received emails from individuals that I briefly met asking me “how can I help you, what is the perfect connection for you?” 

Most of the members I met were using LinkedIn exclusively and didn’t see a reason to engage with Twitter. Then I met Michele Price, The Breakthrough Specialist. We immediately connected and she looked so familiar to me but I couldn’t  pin point how. I learned that we don’t live near one another, I’ve never attended a Mixer before and I wasn’t familiar with her business. She said she used Twitter and as soon as she told me her Twitter handler was ProsperityGal it all came rushing in! We were following each other on Twitter and just days before she was kind to message me that I had a broken link in a tweet. I recognized her from her Twitter profile but didn’t put “Michele” to “ProsperityGal”!

Networking online is beneficial but meeting followers IRL (in real life) is amazing!  I am excited to attend as many of the Mixers as I can and practice “servant leadership”.