Tag Archive: Franchise Performance Group


I am not sure Joe Mathews completely understood what he was getting into when he partnered with me! He was well aware of my social media passion but looked a bit surprised when I told him that we were scheduled for a podcast.

As I explained to Joe, it’s one thing to write about who we are and why we believe our work is important but if we share the information via a podcast we are putting a voice to the message. A podcast allows the audience to hear the inflection of the words. I love that podcasts can be downloaded to any mobile phone, tablet or other devices from anywhere in the world. It’s a great way to reach one-to-many!

So … listen to our broadcast on BlogTalkRadio explaining who we are, why we are so passionate about our book and new educational program.

Soon we will publish videos to share. Just don’t tell Joe!

BlogTalkRadio

Link to podcast

I’m not one to let grass grow under my feet! When I set my goals and objectives, I work hard to accomplish them.

According to my DISC profile I am a high “D” and high “I”.  “Direct, results-oriented, strong-willed, outgoing, enthusiastic and optimistic”… no arguments there!

Monday, March 5th started a new career path for me. Deb Evans Consulting, LLC will incorporate the skills I have developed in franchising and social media.

Authors Deb Evans and Joe Mathews

I spent my first week in business with Joe Mathews, Franchise Performance Group. We diligently worked on our new book “Developing Peak Performing Franchisees” and the companion training program.

Our book and program will enable franchisors to:

  • Build peak performing franchisees.
  • Maximize royalty collections.
  • Drive franchisee productivity throughout the learning curve of their business, from start up through maturity.
  • Achieve outstanding results by managing franchisees’ strengths and shortcomings.
  • Anticipate and prevent franchisees’ performance breakdowns through appropriate interventions.
  • Deliver effective training that imparts knowledge, build skills, and ramp franchisees up faster.
  • Solve problems through results-oriented consulting techniques.
  • Increase franchise sales by creating positive franchisee validation.
  • Strengthen franchisee/franchisor relationships by creating a culture of success and achievement.

Join us on Wednesday, March 14th 9am CT on BlogTalkRadio to learn more about us, our book and our training program!

Deb Evans, Karen Marshall (CE Founder) and Chuck Evans 1996

This week I’m transitioning from Deb, Computer Explorers to

Deb, Consulting Executive.

I started the week by sending new contact information to those I’ve worked with over the last several years. I quickly realized that providing new contact information without details about my future left some of my friends confused.

So what is next for DebCE?

FranCamp Planning – The first 2012 FranCamp will be held in Atlanta due to popular vote! Mark your calendar for Friday, May 4th to join us at the JW Marriott Buckhead. I am finalizing the speakers and currently looking for sponsors. My goal is to keep the registration fee as low as possible!

If you want to learn the real recipes that work in  social media in the franchise industry, from the most advanced franchisors, franchisees, consultants and experts in the field, this is a one-day conference you can’t afford to miss.

You won’t get sales pitches. You’ll walk away with a very sophisticated level of understanding about ALL of the pieces of a successful social media strategy.

Sessions will include but not limited to:

  • Social Media Gone Wrong!
  • How to Monitor and Leverage Social Platforms
  • Building the Perfect Social Media Campaign
  • Creating a Fan Community
  • Local Marketing Rules!
  • The Power in Connecting
  • Build Your Business…Build Your Brand…Build Your Legacy

Developing Peak Performing Franchisees – Next week I will travel to Nashville to work with Joe Mathews, Founder of the Franchise Performance Group. He has over 20 years experience with such national chains as Subway, Blimpies, Motophoto, and Entrepreneur’s Source.  Joe specializes in the area of franchisee recruitment, sales, and franchisee performance.  He is a regular presenter at IFA conferences and is an instructor with the ICFE (Institute of Certified Franchise Executive). Joe  is the author of two books, Street Smart Franchising with Don Debolt and Deb Percival and Meaning of Life Project.

Joe and I will train operational support teams in how to develop peak performing franchisees. We will use the five stage learning curve of franchisees and how to identify where each franchisee is in the curve. By teaching, training, consulting and coaching best practices our goal is to accelerate franchisees through the curve into peak performance.

So there you have it. That’s what next for DebCE.

Give me a call. 832-334-6664

Send me a Tweet @DebCE

Connect with me on Facebook.com/DebEvansConsulting

or listen to my weekly BlogTalkRadio show, Social Geek Radio with co-host AK Stout.

Deb Evans Consulting, LLC is now open for business!