Tony Hsieh and Deb

Tony Hsieh, CEO, Zappos.com knows how to deliver happiness. In his book “Delivering Happiness: A Path to Profits, Passion, and Purpose” Tony tells his story of the lessons he learned in business, where it all began and how once he decided to “chase the vision, not the money” he found his true purpose.

I have a dear friend and franchisee, Collette Howell who is a lover of shoes introduced me to Zappos a few years ago. Collette, is the epitome of a word of mouth marketer and Ambassador of Zappos.

Andy Sernovitz, Author, Word of Mouth Marketing: How Smart Companies Get People Talkingsays,  “Your brand isn’t what you say it is – it’s what people tell their friends it is. Word of mouth marketing is the art of creating a company that people love to talk about. When you earn passionate fans who promote you out of love and not for money, you’re rewarded with customers that do your marketing for you, for free, forever.”

I found Collette’s shoes and her passion for Zappos so unique that I actually took a photo and still have it today!

Tony Hsieh and Zappos obviously delivers happiness.

Do you deliver happiness?